
Improved ROAS from .1X to over 3X within 90 days of optimization across multiple platforms.
Improved ROAS from .1X to over 3X within 90 days of optimization across multiple platforms.
Paid Ads,Paid Ads,Branding,Google Shopping,Other,Web Development
Beauty
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Peter Pauper Press wanted to establish their own ecommerce presence without damaging the Amazon revenue stream they had already developed for their catalog of books, journals and stationery gifts. Finding the right audience and differentiating the product offering for searchers truly interested in premium paper goods were challenges I needed to overcome in order to deliver profitable campaigns.
With the pandemic striking, Bloc Shop, one of Quebec's main climbing spots, had to diversify. Their in-person boutique had a lot of choices, as their climbing shoes offering is one of the best in Canada. However, their online store was not generating a lot of conversions.
They came to us for Google, Facebook and Instagram Ads.

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