We scaled the business investment from $2k to $13K per month all while maintaining over a 12X ROAS

0.35
CPO

The Challenge

The challenge with this client was to scale the media spend whilst maintaining a ROAS above 12X.

The Process

This was done through advertising multiple product lines with a funnel for each product line. All while making the most of all website and business assets. I was able to find creative ways to maximise the use of the content that was made available to me.


Ad copy, audience, lookalike and interest tests were run with a ton of different ads were tested and winners were cycled through to ensure a strong CTR, a beautiful user experience and a ROAS above 12x.

The Solution

We scaled the business investment from $2k to $13K per month all while maintaining over a 12X ROAS

Skills Used

Paid Ads,Paid Ads

Industry

Art & Entertainment

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

5.43

ROAS

LuvHook

They built a new website but were never able to generate sales

4.02

ROAS

Mozart Supplies

Mozart Supplies came to use because they had never sold on their own website. They were getting all their sales from Amazon and whenever they tried getting sales elsewhere the results were poor and unprofitable.

0.5

ROAS

ePromos

Client has a long sales cycle on their products, as they are promotional product brands. This makes it challenging to measure the true ROI. A lead that does a quick chat could be worth thousands of dollars more than a $100 ecommerce sale. While ePromos had some rudimentary tracking in place to see the value per lead; they still didn't have true visibility or integration into their ad accounts to optimize towards process.

The British International School of Houston

The British International School of Houston is a premium private K-12 located in one of Houston's suburbs. Because of its location away from the center of wealth, Houston's heavy traffic, and it's location in a suburb away from main roads or highways, BIS Houston was known as one of Houston's best kept secrets but had reached a plateau in its growth. In addition, as a premium private school, BIS Houston also has 2 or 3 competitors that are located closer to the center of wealth within Houston that have comparable tuition rates (averaging $24,000/year per child).

Any Place

In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.

Northeastern University

The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.

American Printing House for the Blind

The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.

Saunders Farm

In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.