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We scaled the business investment from $2k to $13K per month all while maintaining over a 12X ROAS
The challenge with this client was to scale the media spend whilst maintaining a ROAS above 12X.
This was done through advertising multiple product lines with a funnel for each product line. All while making the most of all website and business assets. I was able to find creative ways to maximise the use of the content that was made available to me.
Ad copy, audience, lookalike and interest tests were run with a ton of different ads were tested and winners were cycled through to ensure a strong CTR, a beautiful user experience and a ROAS above 12x.
We scaled the business investment from $2k to $13K per month all while maintaining over a 12X ROAS
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Our partnership began as the company underwent a complete rebranding and repositioning. Formerly Sunshine Kids and well known in retail spaces for exceptional safety standards, Diono wanted to establish themselves as an international brand with its own ecommerce channel and a product line that expanded beyond car seats. With a small budget and strict pricing requirements, we drove growth of the Diono brand and digital footprint up to the point of acquisition in early 2018.
Prior to working with DIDO AGENCY, their profit margins were typically strong, but they weren't fully utilizing their network of previous buyers. OMI Jewelry discovered that in order to stay in touch with customers between transactions, it needed to improve its marketing efforts.
Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.
Aviators Market is a unique platform, allowing individuals to list anything related to the aviation industry for sale. As one of the founder partners, J. Loparo plays a pivotal role in the platform's success.
Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.
V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.
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