UWP Group (Full Services London Marketing Agency) Case Study

The Challenge

Began as a junior account manager in a fast-paced London marketing agency and was tasked to head up PPC campaigns across the company.

Promoted to senior account manager specializing in Paid Media due to my top performance.

Worked with over 40 brands with media spends of up to six figures per year, successfully delivering and improving return on ad spend.

The Process

• Owning overall paid media account strategy, roadmaps, and management

• Client acquisition, management, and reporting and digital agency business development

• Mentorship of junior digital marketing executives

Commonly used tools and platforms include Google Ads (Search, Shopping, Display, Video), Microsoft Advertising, Paid Social (Facebook, Instagram, Twitter, LinkedIn, Snapchat), Google Data Studio, Amazon Advertising, Google Tag Manager, Google Analytics 4 and Ahrefs.

The Solution

Worked at the London agency for 5 years, successfully promoted to senior account manager due to performance, and worked with over 40 companies nationally and internationally.

Website

http://www.uwpgroup.co.uk

Skills Used

Paid Ads,Paid Ads,Paid Ads,Paid Ads

Industry

Professional Services

Results by the numbers

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