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We have been generating qualified leads for the client, which then convert to retained cases. Overall our Cost Per Leads have been reduced by 20%-30% since inception.
Client wanted to target Spanish and English speakers for the entire state of California for personal injury. The areas of practice covered, auto accidents, pedestrian, rideshare, dog bites, slip & falls, medical malpractice and other areas of person injury.
Segment campaign by language and area of practice. Created personalized ads with the use of dynamic location insertion and dynamic keyword insertion. In addition, survey funnels were utilized to capture leads. The questionnaire was used to determine the value of the case and the stregnth of the lead.
We have been generating qualified leads for the client, which then convert to retained cases. Overall our Cost Per Leads have been reduced by 20%-30% since inception.
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Versed was in the process of new product development launched with limited stock to gauge market fit.
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