We have been generating qualified leads for the client, which then convert to retained cases. Overall our Cost Per Leads have been reduced by 20%-30% since inception.
expert
Client wanted to target Spanish and English speakers for the entire state of California for personal injury. The areas of practice covered, auto accidents, pedestrian, rideshare, dog bites, slip & falls, medical malpractice and other areas of person injury.
Segment campaign by language and area of practice. Created personalized ads with the use of dynamic location insertion and dynamic keyword insertion. In addition, survey funnels were utilized to capture leads. The questionnaire was used to determine the value of the case and the stregnth of the lead.
We have been generating qualified leads for the client, which then convert to retained cases. Overall our Cost Per Leads have been reduced by 20%-30% since inception.
Paid Ads
Professional Services
Put your e-mail in and we'll arrange a consultation call for you
Beyond the overarching objectives, our main focus was with undergraduate and postgraduate student recruitment through ongoing campaigns, as well as advertising university courses, open days, postgraduate open evenings and Clearing.
Specific examples of objectives set by Leeds Beckett also included:
1) Supporting the university’s growth plans through targeted and effective campaigns
2) Growing the number of applications
3) Improving efficiencies and reducing costs in all paid channels