We were able to take their overall ROAS from 0.5 to 3.2 in just 2 months.
They weren't getting the ROAS they were looking for, not able to generate a sale.
We improved their social media strategy, created new ads & copywriting and were able to generate a ROAS.
We were able to take their overall ROAS from 0.5 to 3.2 in just 2 months.
Paid Ads,Paid Ads,Social Media Management,Branding,Copywriting,Content Marketing
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Product: Twitter analytics and growth app
Challenge: The platform acquired 1M free users organically but very few converted to paid customers
Project scope: Convert free users to paid customers by leveraging email marketing, content marketing and influencer promotions
Results: converted 10% of free users into paid customers, both premium and enterprise
Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.
Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.