They wanted to generate more sales with their new website
We created new content, graphic design & Facebook ads
We were able to take their ROAS to 2.3 in just 2 months
Paid Ads,Paid Ads,Content Marketing,Branding,Copywriting
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Branding
Belfius is one of the top 4 banks in Belgium.
They wanted to promote one of their latest product for B2C
As all Branding campaign, the challenge was to get as much Reach as possible with a limited frequency (4-5), a low CPM and a good engagement.
Another challenge is to make all Ads accepted by Facebook...which is not always easy when it comes to social issues. Product was new and wanted to challenge the former bank system... Facebook usually prevents ad content that put forward comparison between 2 products and saying one is "the best one" the former one is not "good" anymore and so....

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