The Challenge

While at an agency, I worked on the strategy and execution for Vera Bradley’s e-commerce channel. Improved site architecture that led to addressing a number of on-page factors which improved PLP rankings while competing with Amazon, Target, and Nordstrom. We won multiple awards for a campaign that increased revenue by +400% YoY and increased brand awareness long-term. Proactively identified seasonal product trends to stay ahead for competitive events such as back to school, Mother’s Day and Black Friday.

The Process

The Solution

Skills Used

SEO

Industry

Style & Fashion

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

2.3

ROAS

Green4Ever

They wanted to generate more sales with their new website

Weebly

Longevity is rare in digital marketing. Our team is proud to have managed Weebly’s affiliate program continuously since 2012. At that time the program was underperforming and almost unknown.


After consulting with Weebly regarding their marketing goals, we guided them in network selection and launched a new program for Weebly on the trusted ShareASale network.

0.55

ROAS

Hoggs of Fife

A traditional country wear brand that need to modernise, grow sales, and evolve without alienating is more audience.

Feedmark

‍For businesses in the ever-evolving world of e-commerce, optimizing email marketing is the key to success. Feedmark Ltd, an e-commerce company, realized the importance of enhancing their email marketing strategy to boost engagement and ensure customer trust. This case study delves into how their partnership with Mayple ushered in a new era of growth and success.

‍

The Redux Group

The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.

Film Independent

‍Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.

Saunders Farm

In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.