Scaled budgets from $40k to $150k in 4 months while remaining below CPA target

The Challenge

Versed was in the process of new product development launched with limited stock to gauge market fit.



pdp test

driving directly to product


The Process

We are a holistic growth agency and did planning across al of Versed media while directly managing Facebook, Instagram and google to drive growth.


The Solution

Scaled budgets from $40k to $150k in 4 months while remaining below CPA target

Skills Used

Paid Ads,Google Shopping,Paid Ads,Marketing Strategy,Marketing Strategy

Industry

Beauty

Results by the numbers

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HOW AN E-COMMERCE STORE GENERATED 1,553 PURCHASES IN UNDER 3 MONTHS WITH A 683.47% RETURN ON AD SPEND


GROWING A SOCIAL COMMUNITY IN A NICHE MARKET

An online store that is your one-stop shop for English Teas and Tea Sets. They carry everything you need for an English Tea party. Most of their products are made in the UK and are available for purchase to people in the U.S.


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The brand was new to Facebook advertising and had never run Facebook ads before. They had a Facebook page and posted to it occasionally.


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Develop a strategy that included organic content development and a strategic paid advertising campaign. The strategy also included regular recommendations, inbound engagement monitoring, as well as monthly analytics reporting.


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Helped brand double their Facebook fans and generated 1,553 Purchases in less than 3 months with 683.47% Return on Ad Spend and $78,640.92 Website Purchases Conversion Value. Along with this content development, I developed and managed an assortment of social media advertising campaigns, while A/B Testing different variations.

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