expert
Wild Island are producers of award winning natural oils, vinegars and dressings, hand made in small batches at their Isle of Wight H.Q.
They were looking to grow and expand their B2C and B2B customer base as well as strengthen their brand identity and add more of a story to their brand image. There was no real marketing strategy in place.
I was initially asked to do some writing for them but as they were impressed and became aware of my other skills the scope has continued to increase.
This project is still in the early stages but I've already created some example social media posts which became their best performing content to date, attracted new B2B clients through Instagram, new orders through email marketing, rewritten key pieces of website content and created an overall marketing strategy to be implemented shortly. Facebook advertising will commence soon.
Copywriting,Content Marketing,Email Marketing,Marketing Strategy,Other,Paid Ads
Food & Drink
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Create a series of animated videos to be used for the sales team and social media. I worked with the Product Manager to develop the script, storyboarding, and copywriting of each video.
Kwikly dental staffing has to tailor to a two sided marketplace. Dental Professionals and Dental Offices. The challenge is meeting the needs of each persona and attracting them in a highly competitive market. In addition it was challenging to find incentives to attract more leads when most are very resistant to change.
