
Within 10 days, the client reported back a massive increase in website\ traffic and Facebook users converted to emails at the lowest cost from the stores day 1: +570 new email in 10 days for $164. And a total of 4000 new users who engaged with the chatbot from the same budget of $164.
Those visitors are consistently converting to sales with email marketing.
Woulvestuff reached out to us because they were trying to find a better way to use their existing chatbot. The store had a chatbot referring customers to the website from Facebook and inviting people to join a mailing list, according to the client, that list is responsible for 40% of the sites income.
the main challenge was that the client wanted to use the same chatbot for the website and Facebook, we had to do something that will provide a reason for new and returned users to engage with the chatbot and give their emails to join the community.
We designed the chatbot to answer that need -we build a quiz to test the users knowledge of the subject. users who fill out the quiz to get a discount (coupon code) via mail.
Also, we've added some content about the brand and it's mission, and that flow invites users to join the Facebook community.
We've also wanted to provide a better shopping experience so we added a Search By Category flow (for best sellers) that helps the store promote it's best products.
Within 10 days, the client reported back a massive increase in website\ traffic and Facebook users converted to emails at the lowest cost from the stores day 1: +570 new email in 10 days for $164. And a total of 4000 new users who engaged with the chatbot from the same budget of $164.
Those visitors are consistently converting to sales with email marketing.
Content Marketing,Marketing Strategy,Content Marketing
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Treasury Wine Estates is a multi-brand and multi-region wine company. I worked with the DTC business in the US to connect the consumer experience across its physical tasting room, website, subscription and phone sales channels. I was responsible for the functional roadmap for marketing and eCommerce DTC.
Meta search that was disrupting the industry by offering special deals and global reach partnerships.
Momondo had received a $30M investment to scale up their business globally.
They had defined target growth goals for specific markets where opportunity had been identified.
Launched different products to the market such as flight search, hotel search, car rental and packages.
They also launched an app and a newsletter as a way to reengage with the audience.

In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.

In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.