
We were able to quickly turn around the ad spend to be significantly more profitable. Our results included:
Wyld Gear needed help getting more exposure to their innovative coolers.
We helped first ensure that the Facebook ad account was set up properly, as many data tracking and setup components were not properly setup.
We then applied an intensive AB testing campaign to lock in on different pieces of the ad funnel and focus on profitable ad spend.
We were able to quickly turn around the ad spend to be significantly more profitable. Our results included:
2.55
Sports, Outdoors & Fitness
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Wealthsimple is a leading FinTech company in Canada offering customers the ability to invest in various financial instruments such as stocks and crypto coins. I was brought on to manage their paid search while they were aggressively growing in customers acquisition. My goal was to deliver new clients to Wealthsimple at the agreed upon Target cost, while growing spend month over month in line with their overall company growth.
Veronica M is a Los Angeles-based women’s fashion brand specializing in boho maxi dresses and jumpsuits. They had a successful wholesale business, but no ecommerce website. I was contracted to launch their ecommerce business, grow their following, and create a new profit center for their company.

In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.