4artworks was able to scale their E-commerce store well into the six figures with continued growth.
agency
4artworks, a home decor brand, was looking to sell to consumers directly through their E-commerce store. They had some sales coming in every month, but nothing significant seemed to be happening with their existing efforts at the time.
We used Facebook and Instagram ads to scale their e-commerce store revenue to drive traffic and increase monthly orders. Our goal was to create captivating creative that showcased the artwork while identifying winning audiences for better conversions and refining the checkout process for a seamless user experience.
We created captivating ads, used engaging copy for both platforms, and found suitable audience targets that could help them achieve higher conversion rates among potential customers.
Results, our team scaled the ecommerce storefront from a few thousand per year to six figures in revenue with continued growth.
We first identified the brand's best sellers on their various sales channels. Once we identified the products that we felt would deliver the best results based on existing data, our team developed a media plan and a creative brief for the paid advertising campaign on Facebook & Instagram. We created an ad sequence to target users at the different stages of the buying process while testing various buyer personas, ad creative, and audiences. Before the campaign launch, we made sure tools needed to capture valuable data were in place to make sure we could adequately monitor results and improve marketing efforts.
Skills used:
4artworks was able to scale their E-commerce store well into the six figures with continued growth.
Paid Ads,Paid Ads,Branding,Branding
Art & Entertainment
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This client is a food card and food manager course and testing provider. They help restaurant employees and managers gain the proper credentials they need to follow state and city guidelines. They offer both online and in-person classes and testing.
We faced several challenges.
Our goals were to increase the number of sales and raise revenue while decreasing their CPA and CPC.
Goals: To increase sales across the board, regardless of where they occur. To increase “moroccan magic” searches on Google and Amazon. Since they sell their product in so many places, and have Amazon and target running shopping ads for their products, we cannot simply look at website sales.