
Client reached business goals within the first month and was able to scale into additional channels
Client needed a go-to-market strategy incorporating multiple digital marketing channels.
Tracking implementation, conversion rate optimization, and search engine optimization phase was followed by strategy implementation on Google Ads, Facebook Ads, and email marketing
Client reached business goals within the first month and was able to scale into additional channels
Paid Ads,Google Shopping,Paid Ads,Paid Ads,CRO,SEO,Web Development,Marketing Strategy
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Beyond the overarching objectives, our main focus was with undergraduate and postgraduate student recruitment through ongoing campaigns, as well as advertising university courses, open days, postgraduate open evenings and Clearing.
Specific examples of objectives set by Leeds Beckett also included:
1) Supporting the university’s growth plans through targeted and effective campaigns
2) Growing the number of applications
3) Improving efficiencies and reducing costs in all paid channels

In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.