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AIO Systems specializes in the development and design of unique command and control solutions for sites from afar. The company has developed a system that fully administers control rooms and can digitally manage remote sites. Our goal was to raise the company’s brand and design quality and create an improved image that will set it apart from its competitors.
The company's target market is a very small and specific one, so the challenge was to pinpoint the messages and designs on the website in order to attract the relevant audience. the project was conducted on very short schedules, due to the numerous conferences and company events.
We conducted thorough research that included precise target customer characterization, as well as testing procedures, to indicate what would work to attract the right audience. In addition, we hired no less than 8 designers at a time to work in parallel.
Web Development,Web Development
Technology
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HealthyUp's founder had spent a couple of years testing consumer response to the product she had developed for menopause relief by selling primarily on Amazon. Having gathered positive feedback from a few dozen customers, she wanted to launch her own e-commerce business but was a sole proprietor with limited direct-to-consumer experience. She called on me to help her put all the foundational elements in place to position the company for growth.
