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Amaz is quickly becoming one of the leading sparkling yerba-mate beverages in California. Recently they were awarded the top Beverage on the Pitch Slam at the Natural Products Expo West (read more here). Online sales from PPC and SEM have been growing exponentially through the website and on Amazon.
AMAZ Organic Sparkling Tea is a new sparkling all-natural energy drink that brings the Superfoods ingredients from the Amazon to help boost your energy, focus, and immune system.
Our challenge was to help launch and promote the new beverage in the competitive marketplace of Southern California.
We've worked closely with clients to establish their brand positioning and core message. Once that was clear, we built a targeted SEM campaign, focusing on selling products and building a loyal consumer base.
Amaz is quickly becoming one of the leading sparkling yerba-mate beverages in California. Recently they were awarded the top Beverage on the Pitch Slam at the Natural Products Expo West (read more here). Online sales from PPC and SEM have been growing exponentially through the website and on Amazon.
SEO,Paid Ads,CRO
Food & Drink
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As one of the world's leading news agencies, Reuters goes "back to the start, where there’s no bias and no agenda to tell the real story," thereby providing a critical service all Reuters employees deeply believed in. Yet as a small business unit in shrinking industry (Publishing) within a large company (Thomson Reuters), the news agency was severely limited in both staff and budget.
My challenge was to help grow revenue through the digital marketing channel for the news agency with only $100k-$200k budget and no staff support within the new agency.
The client organizes fun tournaments for college students around the US.
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Challenges
Advertising CBD products online is always a challenge, but the challenge is even bigger when a brand has a smaller budget they wish to scale as sales grow. Mad Ritual wanted to raise brand awareness and drive sales without risking the long-term viability of brand assets, particularly on Facebook, by triggering ad violations.
This client did not have any formal digital marketing infrastructure across it's seven brands within Europe. They had no organizational framework or digital center of excellence to house their digital marketing frameworks. Additionally, they did not have any SEO program, and needed to expand search visibility across six European countries, where their target market resides.
In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
For businesses in the ever-evolving world of e-commerce, optimizing email marketing is the key to success. Feedmark Ltd, an e-commerce company, realized the importance of enhancing their email marketing strategy to boost engagement and ensure customer trust. This case study delves into how their partnership with Mayple ushered in a new era of growth and success.
In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.
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