American Apparel Case Study

The Challenge

This was very early days of social so there were many unknowns. We developed a lot of content to continually share on channels.

The Process

My process would be to start with getting clear on your objectives and your brand aesthetic. Understanding the audience through some competitive research and market study would be important or reviewing any documents, business plan, etc. already established.

We would then work on a content calendar and channel strategy to focus efforts for maximum efficiency.

We would also look at an influencer strategy using available tools and gifting depending on budgets. There are resources to help with outreach and things can snowball quickly within a niche audience such as this.

The Solution

I've helped grow Instagram channels consistently 20% MoM as well as YouTube channels.

Website

http://www.americanapparel.com

Skills Used

Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads,CMO,Copywriting,Marketing Strategy

Industry

Style & Fashion

Results by the numbers

Get Started

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

More Case Study

HockeySupremacy

Limited ressources

Read Case Study

0.4 CPL

SyQwest

SyQwest expressed frustration with their position and placement in Google’s search engine results

and felt they had lost touch with their customers. They wished to improve the amount of traffic coming in from organic search engine results for people looking for their products.

Read Case Study

0.15 ROAS

Monq

Monq was looking to scale spend on FB and IG which was their primary customer acquisition channel.

Read Case Study

0.2 ROAS

LED Supply

Client couldn't profitably acquire customers through their search ads. Our team helped do some minor rebranding, as well as focus on their (at the time) audience core of police departments.

Read Case Study

American Printing House for the Blind

The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.

Read Case Study

Magnetic Press LLC

In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.

‍

Read Case Study

TPI

Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.

Read Case Study

Select Software Reviews

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.

‍

Read Case Study