Testimonial from the founder:

"It has been an absolute pleasure working with Marielle from The Emms. It's hard to know where to begin in respect to the contribution that they have made to our business. They have been an integral part of not just developing our brand, but also helping us develop our business. A sounding board, a source of knowledge on who to talk to and a real expert in kicking off a small business both on the ground and digitally. I would proudly recommend this company as they are easy to deal with and great at what they do.”

- Nmita Doak, Founder of Amplio Beauty

0.3
CPM

The Challenge

Amplio is a luxury make-up brand for the woman on the go - the woman of today, the woman of tomorrow. We have been working with this team for a very long time. From the first workshop to come up with the name to developing the brand and then helping them to grow this brand, it's been a fun journey.

The Process

We started with a deep dive workshop to first understand the founder's vision and mission. From there we lead an internal workshop to help with the naming of the company and to define the brand stand. From there we went into logo creation and into developing the company's online presence. Conceptualising their go-to market strategy, we've been working side-by-side for years to grow the business into new avenues and markets.

The Solution

Testimonial from the founder:

"It has been an absolute pleasure working with Marielle from The Emms. It's hard to know where to begin in respect to the contribution that they have made to our business. They have been an integral part of not just developing our brand, but also helping us develop our business. A sounding board, a source of knowledge on who to talk to and a real expert in kicking off a small business both on the ground and digitally. I would proudly recommend this company as they are easy to deal with and great at what they do.”

- Nmita Doak, Founder of Amplio Beauty

Skills Used

Branding,CMO,Paid Ads,Paid Ads,Paid Ads,Marketing Strategy,Other,Content Marketing,Web Development,Web Development,Copywriting,Branding,Email Marketing,Marketing Strategy,Social Media Management

Industry

Beauty

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

2

ROAS

American Atelier

American Atelier came to me seeking to push sales. They were running a unusual strategy of looking for low cost bids as a means to keep ACOS low but they were missing on potential sales with low impressions built on a strategy based not on winning but saving money.

0.15

CPO

Peugeot

Facebook leads ads for Peugeot cars to generate low-cost leads but also low-quality leads that result in low rates between leads to meetings or purchases.

Prehired

  • To begin, we did a comprehensive needs analysis - uncovering which pages would need to be added, and how we could structure the site so the team could continue to iterate on it.


  • Next, we began devising the design system - how would the visual identity of the brand evolve to reflect this new direction?


  • Finally, with these assets in hand - we planned out the entire sitemap and URL structure, so everyone knew what the final site would entail. From there, we were off to the races!

6

ROAS

Allina Health

In the Minnesota United FC’s inaugural season, Allina Health was a cornerstone sponsor and the official orthopedic partner. As part of that partnership, I developed a full-service marketing strategy campaign that included a television and social campaign around the idea of teamwork. 

MelioGuide

MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.

TPI

Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.

Select Software Reviews

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.

M1 Concourse

M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.