
With outstanding brand representation and unique products, sales have skyrocketed like never before. Boosting sales is our end goal, and our advertising agency works full force to ensure we can fulfill your dreams and visions!
By combining efforts, we were able to build out a solid foundation: a complete brand facelift, an enhanced amazon advertising strategy, and more accurate data reporting to better predict future marketing decisions.
Ultimately, our team was able to deliver a complete knockout to the competition while simultaneously amplifying the brand’s PPC sales and managing the full shipping & fulfillment logistics chain—we are here to deliver on all your Amazon needs.
ANS Performance was created from a ‘built-to-last’ mentality—which meant quality was everything and we didn’t want to disappoint. However, although their products were top-notch, ANS suffered from a limited catalogue selection and a lack of Amazon post-listing optimization which was bringing down the brand’s overall performance (pardon the pun.) Couple that with little advertising strategy and a lack of data insights—we had a lot of work ahead.
Given our strong ability to use data on Amazon to understand our customers, our team was able to calculate the LTV of an ANS customer over the year to understand how much we were able to spend to acquire a new customer off Amazon.
Alongside our conquesting strategy for new customers, we utilized branded keywords of our competition (ie C4, Ghost Supplements, and Vega) to showcase beautiful custom headline search ads to their customers when searching up their products – needless to say, the store quickly started ranking and performing well.
We also started a 6 month retargeting campaign geared towards capturing the everyday supplement user—by serving our video every 60 days (right about when they start running out of product.) This strategy built ANS a loyal member base and began driving significant traffic to the storefront leading to an increase of 988% in revenue.
With outstanding brand representation and unique products, sales have skyrocketed like never before. Boosting sales is our end goal, and our advertising agency works full force to ensure we can fulfill your dreams and visions!
By combining efforts, we were able to build out a solid foundation: a complete brand facelift, an enhanced amazon advertising strategy, and more accurate data reporting to better predict future marketing decisions.
Ultimately, our team was able to deliver a complete knockout to the competition while simultaneously amplifying the brand’s PPC sales and managing the full shipping & fulfillment logistics chain—we are here to deliver on all your Amazon needs.
Paid Ads,Content Marketing,Copywriting,Branding
Health & Wellness
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Given too much variance in ability of product marketing teams throughout the company, Wiley wanted to build and in-house agency of marketing specialists, who would partner with product marketers on all high revenue earning products (ranging from $250K annual to $50M+) to ensure successful outcomes.
I was brought in to build and lead this global team, and my challenge was to build out the proper processes, communication, measurement, and reporting, as well as get buy-in from global product teams who were not all thrilled with having some of their autonomy taken away.
MOBY needed an revised marketing strategy that would shift spending focus from print/event placements to higher return digital advertising. The company has also recently acquired Baby Hawk (carriers) and Maya & Max (accessories); consolidating digital assets and streamlining marketing were key objectives for 2016.
Sparrow is a science-based subscription service that condenses the latest science insights in a digestible and easy-to-understand manner.
At the time Sparrow was an early stage business that was searching for the right product and business model for Product Market Fit. We had to come up with a way to grow the company.

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