Annette G.

Mayple Vetted

expert

The Challenge

The Process

The Solution

Skills Used

Web Development,Email Marketing,Marketing Strategy

Industry

Professional Services

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CPL

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The brand faced several tough periods during the ups and downs of the pandemic, at times also overlapping with the natural seasonality of its vertical.


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Ghirardelli Chocolate Company

Ghirardelli Chocolate Company wanted to generate awareness and interest in its Intense Dark chocolate products within its core local San Francisco market and nationally. The challenge was to drive consideration for its Intense Dark chocolate to increase sales.

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Client was facing difficulties after the iOS 14.5 updates which impacted Facebook and Instagram ads.