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Within the first 30 days of working with me, B.Selfie was able to reach 16,800 people organically, that was an increase of 794% from the previous month, which was something they had never done before.
I was able to triple their follower growth rate to almost 4%. To put this into perspective, the average monthly follower growth rate on Instagram is 1.7%.
Through my engagement strategy B.Selfie's was able to increase their engagement, 295% from the previous month.
With the new content strategy, we were able to achieve 21,409 impressions through content interactions such as like, saves, and shares.
One of B.Selfie's most difficult challenges on Instagram were to grow their audience organically.
Their content was not connecting with their current audience nor their ideal audience. They wanted a complete account re-brand. Previously, the creatives they had before looked more like ads and less authentic, which is why they were having a hard time growing.
My role as their social media marketing manager and content strategist was to create a social media audit, SWOT analysis, competitive analysis, action plan with measurable goals, content calendar, content funnel and new graphics.
After I completed the social media audit, SWOT analysis, competitive analysis and action plan developed a monthly content calendar and a content funnel process to stay organized and have a more efficient process for content approvals.
Once the monthly content calendar was approved with key dates and topic ideas for the content funnel, it was time to begin the content creation process. Before creating content, I designed an on brand mock-up feed for the client. Previously, their feed was a bit chaotic and there wasn't a cohesive design in their content. The client wanted a more on brand and minimalistic theme on their account, and within the first mock-up feed, and graphics templates I was able to make their vision come to life.
Within the first 30 days of working with me, B.Selfie was able to reach 16,800 people organically, that was an increase of 794% from the previous month, which was something they had never done before.
I was able to triple their follower growth rate to almost 4%. To put this into perspective, the average monthly follower growth rate on Instagram is 1.7%.
Through my engagement strategy B.Selfie's was able to increase their engagement, 295% from the previous month.
With the new content strategy, we were able to achieve 21,409 impressions through content interactions such as like, saves, and shares.
Copywriting,Content Marketing,Branding,Other,Branding,Social Media Management,Marketing Strategy
Beauty
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StandWithUs (SWU) is an international and non-partisan Israel education organization that inspires and educates people of all ages and backgrounds, challenges misinformation and fights antisemitism.
SWU empowers and energizes students and communities with leadership training and educational programs on hundreds of college campuses, high schools, and middle schools. SWU informs through social media, print and digital materials, films, weekly newsletters and missions to Israel.
We help Stand with us to be one of the most evolve and digital driven Non-Profits in the world!
Analysing, advertising and social media management to many projects within standwithus.
This brand had some pretty hard competition for search rankings and were stuck between #5-10 on rank and even lower for some of their target keywords
Peter Pauper Press wanted to establish their own ecommerce presence without damaging the Amazon revenue stream they had already developed for their catalog of books, journals and stationery gifts. Finding the right audience and differentiating the product offering for searchers truly interested in premium paper goods were challenges I needed to overcome in order to deliver profitable campaigns.
Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.
Top Rank Soccer Academy, led by the dynamic Senior Coach and Marketing Director, caters to young soccer enthusiasts aged 3-17. Offering classes, private lessons, teams, and summer camps, the academy needed to optimize its email marketing approach.
MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.
:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.
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