Before my takeover client was getting 10-20 sales per month, after taking over management and several months of optimization of the account we were getting 100-200 sales per month.
expert
Selling and competing against multiple higher competitors with more brand awareness.
Before my takeover client was getting 10-20 sales per month, after taking over management and several months of optimization of the account we were getting 100-200 sales per month.
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They enlisted DIDO AGENCY to create a more consistent, frequent, and aligned communication strategy and expand their branding to their consumers’ inboxes.
We were challenged to 10X scale our monthly revenue while maintaining ROAS.
Branding
Belfius is one of the top 4 banks in Belgium.
They wanted to promote one of their latest product for B2C
As all Branding campaign, the challenge was to get as much Reach as possible with a limited frequency (4-5), a low CPM and a good engagement.
Another challenge is to make all Ads accepted by Facebook...which is not always easy when it comes to social issues. Product was new and wanted to challenge the former bank system... Facebook usually prevents ad content that put forward comparison between 2 products and saying one is "the best one" the former one is not "good" anymore and so....
