One Sponsored Brand campaign alone was generating thousands of pounds a month at a 10% ACOS, something they were most pleased with. This campaign alone significantly increased their paid and total revenues but several other new campaigns were performing well for them as well.

The experiment was so successful that they decided to take this activity in-house.


0.57
ROAS

The Challenge

The client had very little idea about growing Amazon as a channel and they were generally a bit reluctant to rock the boat initially.

The Process

In step one I demonstrated several Amazon Advertising opportunities with minimal creative requirements and they got excited about that.

Step two, I ensured that their listings and Amazon Storefront were ready to receive and convert paid traffic.

Step three, launched new advertising methods leveraging their strongest products which immediately generated very positive return.

The Solution

One Sponsored Brand campaign alone was generating thousands of pounds a month at a 10% ACOS, something they were most pleased with. This campaign alone significantly increased their paid and total revenues but several other new campaigns were performing well for them as well.

The experiment was so successful that they decided to take this activity in-house.


Skills Used

Paid Ads,Marketing Strategy

Industry

Health & Wellness

Results by the numbers

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