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One Sponsored Brand campaign alone was generating thousands of pounds a month at a 10% ACOS, something they were most pleased with. This campaign alone significantly increased their paid and total revenues but several other new campaigns were performing well for them as well.
The experiment was so successful that they decided to take this activity in-house.
The client had very little idea about growing Amazon as a channel and they were generally a bit reluctant to rock the boat initially.
In step one I demonstrated several Amazon Advertising opportunities with minimal creative requirements and they got excited about that.
Step two, I ensured that their listings and Amazon Storefront were ready to receive and convert paid traffic.
Step three, launched new advertising methods leveraging their strongest products which immediately generated very positive return.
One Sponsored Brand campaign alone was generating thousands of pounds a month at a 10% ACOS, something they were most pleased with. This campaign alone significantly increased their paid and total revenues but several other new campaigns were performing well for them as well.
The experiment was so successful that they decided to take this activity in-house.
Paid Ads,Marketing Strategy
Health & Wellness
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The client launched his brand on Amazon, and it became a best seller with over 1,000+ reviews. He was running Amazon PPC Ads himself, but it became a hassle and a worry to check in on it every day with his busy life.
Also, he wasn’t sure if he was doing everything that needed to be done. He was afraid that by doing it himself he could be wasting $1,000’s per month in adspend. So he decided to outsource to an expert.
The client, an e-learning company dedicated to training medical professionals in critical life support, had seen its organic traffic decline significantly over several years, and wanted to rebuild the channel as a key part of their business going forward. Conversion Media was engaged to develop and execute a new content marketing plan that could make them competitive in organic search again.
Gemstone Therapy Institute is a provider of medical-grade therapy tools and alternative healing certifications to individuals and practitioners. After a recent re-branding and domain change, Gemstone Therapy Institute was having difficulty ranking in the search engines for their core high-value keywords as well as producing qualified organic traffic. Gemstone Therapy Institute required my services as an SEO expert to analyze their organic position, create a SEO action plan/roadmap and execute on the SEO plan to increase organic performance.
University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.
In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.
In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.
Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.
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