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The event has grown with large increases in advance ticket sales, the event is now attracting double the attendees than it originally was.
Bristol Volksfest were a local grass roots VW event when I first came into contact with them some years ago. They were using outdated systems to sell tickets and were not using any paid adverting to promote their events.
I reviewed the platforms they were using and made some recommendations that would update their tech stack, help with ticket sales, bring a greater level of tracking and improve cash flow.
The website was updated to Squarespace, this allowed for an easy way for them to manage their own site without the requirement and expense of a dev.
I made a recommendation to move away from the JShop they were using to sell small amounts of tickets online to a dedicated ticket platform. This allowed for a larger shift away from on the day gate sales to advanced sales.
With the above changes, this allowed for a better tracking integration.
They already had an engaged organic Facebook audience so this made for an obvious starting point with the paid ads. The initial Facebook campaign and all subsequent campaigns have been hugely successful for them. The event is now comfortably double the size in terms of attendees through gate in comparison to when we started.
The event has grown with large increases in advance ticket sales, the event is now attracting double the attendees than it originally was.
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Corvex came to us with a goal of launching a new mobile product in their mobile application. Corvex sells a software application that frontline workers can use on their iPads or Android/Mobile devices when at the workplace, in either a food processing plant or assembly line type factory. The goal of the application is to safely track frontline workers at the workplace and give them the Corvex Connected solution that helps each employee and their teams stay safe, agile and flexible with real-time data and checklists. This was launching right at the height of COVID-19 and became very intriguing to many businesses looking for quick solutions to keep their workers employed, but at a safe "6-feet apart" distance.
This client has basic flows in place with decent KPI stats and ROI. We're in the process of improving these metrics via A/B testing.
Advertising budget was doubled but pipeline from digital channels remained the same. Lack of reporting and clarity between channels driving performance
Generating good ROI in a completely new market
MozArt had never done any social media advertising as they were selling exclusively on Amazon.?They wanted to create a real brand and a real community with their company so they decided to pursue the social media route.
We then had to expand the brand’s reach, popularity through video ad campaigns while maintaining good ROI.
Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.
Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.
The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.
Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.
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