
We have become an integral part of the technology aspect of the organization and are continuing to provide scaled value that is helping drive the company forward into a more modern and productive manner.
Iconic luxury family of furniture brands needed an integrated CRM experience for its entire sales, marketing and customer service teams across 6 total brands. Using the HubSpot platform, we were able to manage all of these moving parts to effectively scale productivity across all departments
We began with an audit, strategy and timeline. From there we onboarding the entire sales team (inside and outside reps), developed all reporting and automation, then moved onto customer service and database support for the marketing team.
We have become an integral part of the technology aspect of the organization and are continuing to provide scaled value that is helping drive the company forward into a more modern and productive manner.
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The University of Valley Forge was founded in 1939 and is part of an international network of Assemblies of God colleges and universities. A private university with undergraduate, graduate, and lifelong learning programs, our mission is to prepare individuals for a life of service and leadership in the church and in the world.
The customer's main challenge was not being able to deliver a profitable ROAS on Facebook and Instagram, despite their core audiences being present there, especially on Instagram. There was a lot of engagement that did not result in sales.
Their ROAS was stuck at around 50% (0.5 : 1).
Of note, the Northern Hemisphere was heading into spring, which is their busiest time, with 90% of their sales coming from the US, Europe and the Middle East, so it was important to see results very quickly.