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The launch of the business was a great success. We managed to build the marketing infrastructure as required and drive significant awareness and course registrations. We did manage to exceed the owner's targets by 100% in the first 3 months.
Building Blocks was an online course led by eCommerce expert Jason Wong. The challenges were two-fold. First, the course was quite niche (targeting people looking to start an eCommerce business) and expensive (over $2k for the 15 modules). The business was also brand new and I had to build the infrastructure from scratch.
For such a project, there are a number of phases. First, build the infrastructure to ensure a seamless customer experience and that there is no leakage in the buying journey. Second, it require some branding and copy/creative expertise to create the messaging, the ads, etc. Third, with limited budgets, we needed to prioritize the launch marketing, capitalizing on the fame of the course leader within the industry.
The launch of the business was a great success. We managed to build the marketing infrastructure as required and drive significant awareness and course registrations. We did manage to exceed the owner's targets by 100% in the first 3 months.
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As a B2B agency they need a boost in blogs and social presence to aid in their marketing. Biggest challenge was fully understanding their integration technology and interpreting that into language and visuals the general population and potential leads could understand .
Ratewise is a UK finance and insurance lead generation business. They needed a complex form built and their paid ads run.
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Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.
Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.
Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.
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