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In our first 60 days we added over $1 million in revenue to their bottom line.
Mayple Vetted
agency
Cheaper Than Dirt struggled with profitable acquisition under multiple fronts. Google and other ad platforms were progressively restricting weapons based brands. They also had a massive amount of SKU's that they weren't profitably optimizing.
Our team worked with our internal reps to ensure they had a site that was compliant. We also used our custom data management platform to optimize each SKU in advertising to profitability.
As the director of the paid acquisition agency at the time, we leveraged our resources at Google, our best practices with large ecommerce sites and our custom data management platform.
In our first 60 days we added over $1 million in revenue to their bottom line.
Paid Ads,Paid Ads,Google Shopping,Marketing Strategy,Other
Sports, Outdoors & Fitness
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On any given day, I am to keep a team of more than 10 people from different countries, cultures and languages on-brand to deliver the message and the image that the company wishes to keep. The biggest challenge is keeping the brand message delivered in a consistent manner while ensuring that each different region feels addressed to directly, in a frank and sincere brand voice.
BeautifiedYou found that many of their consumers were more loyal to the different brands they sold than BeautifiedYou as a company. They enlisted DIDO AGENCY to create a more consistent, frequent, and aligned communication strategy and expand their branding to their consumers’ inboxes.
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