We had a lot of different changes on their website throughout the time working together & it was a struggle to keep a steady conversion rate optimization for them. We were able to get some really good campaigns that stayed over 2X ROAS and .79X was profitable for them!

• Digital strategy to recruit students in changing communications landscape resulting in community website recommendation, social media strategy, reimagined recruiting process
• Design and develop online community website to enable students and parents to complete the application process online, with secure communications channels and public message boards to support potential students through the entire journey from high school to college.

The wonderful folks at OnePitch wanted to harness the power of Long-Form Blog Content. They needed a punchy copywriter to help provide valuable, educational, engaging content.

Michelle wanted to build a Podcast and Instagram community around learning the French language as an adult, as she was living in Paris and found it difficult to access easy resources which would help her acquire fluency faster. She particularly wanted to focus on high quality audio resources.

She wanted to spend $0 in paid marketing, and build the community organically.