• Successfully hit client's cost per lead goals across regions/brands/accounts
  • Worked with client to ensure high quality of leads and optimized accordingly
  • Presented actionable insights and learnings for client to implement for future campaigns

The Challenge

The agency, Rain for Growth, reached out to me for a temporary part-time role running Facebook Ads when they needed additional support. I took over as the main point of contact for their ChenMed account.

Challenges:

  • Manage $500k+/month budget across 20 regions and 3 brands
  • Budgets further split for each region between corporate, local, and new location launches
  • Plan and execute yearly campaigns for client with limited information on past campaigns

The Process

The Solution

  • Successfully hit client's cost per lead goals across regions/brands/accounts
  • Worked with client to ensure high quality of leads and optimized accordingly
  • Presented actionable insights and learnings for client to implement for future campaigns
Skills Used

Paid Ads,Paid Ads

Industry

Health & Wellness

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.53

CPO

Rejuvant

The cost of acquisition through paid channels was higher than desired.

MyPart

They wanted to scale their campaign but tracking wasn't accurate

1.54

ROAS

Vinebox

Took over the brand from an ad agency, the goal is to spend the budget per month (if not more) while keeping an overall ROAS above a 2x.

Breakr

Breakr is a brand new creator to creator marketplace that connects musicians looking to promote new music with content creators/influencers looking to integrate music into their content as a way to monetize their social capital across platforms. As a brand new app / platform with a duel consumer target, my role as Head of Marketing + Growth was to grow our user base to provide proof of concept and product market fit by developing a robust brand and growth hacking strategy .

Select Software Reviews

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.

CareWise Solutions

In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.

Spanish And Go

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.

Idahoan

Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.