I was able to launch a campaign for their physical products and get it to a 2x-3x ROAS. I also improved their remarketing campaigns for their digital products to make a 3x ROAS.

3
ROAS

The Challenge

Cine packs was struggling to create profitable campaigns and often broke even for their digital products on Facebook and wanted to increase their ROAS to atleast a 3x. They also wanted to launch ads for their new eCommerce store to sell physical products. Moreover, they were not sure about tracking and needed someone to separate their free downloads from their paid downloads.

The Process

I was responsible for creating a paid media strategy for Facebook/Instagram for both their digital and physical products. Being in charge of setting up proper conversion tracking and ad content strategy.

The Solution

I was able to launch a campaign for their physical products and get it to a 2x-3x ROAS. I also improved their remarketing campaigns for their digital products to make a 3x ROAS.

Skills Used

Paid Ads,Paid Ads,Web Development

Industry

Art & Entertainment

Results by the numbers

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