Daytona Homes' #1 goal was to grow its online leads. In a crowded and competitive market, they knew that digital advertising was needed in their marketing strategy and for the success of the business.

They didn't just want to work with a digital advertising agency, they wanted to work with a group of specialists to ensure the success of their campaigns.

• Extremely competitive job market 
• Shortage of qualified truck drivers
• Noncompetitive offer in the job marketplace 
• Unique customer persona with a specific skill set

We started a practice from scratch, and didn't have many insurance contracts. I built a high converting website, wrote sales scripting to close prospects (and much more).

The client was completely new to PPC but were selling their digital marketing images through a Facebook Group. The goal was to see if sales could also some through paid channels.