Client was facing difficulties after the iOS 14.5 updates which impacted Facebook and Instagram ads.

Before we stepped in to help, Larissa’s email marketing strategy consisted of sending 1-2 emails a month that did not successfully create leads or gain traction. Though she had around 65,000 email addresses, she was not effectively capitalizing on them.

Follett was struggling to achieve high-value keyword rank performance within the search engines as well as deliver on incremental organic traffic to boost online sales of books, textbooks and consumables to consumers. The challenge I faced was to analyze current SEO performance and execute various SEO tactics and tasks to improve keyword rank, organic traffic and eComm sales.

Expanding Kisco Candles on their DTC channel with effective Conversion rates. Kisco has made their Amazon presence a success, and take it further by establishing their DTC channel.