Creating a system to successfully launch Kickstarter campaigns by leveraging social media advertising to create momentum and community (lead generation).

Challenges:

• New Concept
• NO Audience
• Limited Funds
• No history
• NO Product

A great product entering a competitive market. Our unique challenge was being able to show that the product was effective without having a physical demonstration.

Finding the right group of luxury influencers and celebrities to endorse house for Gucci at two live events in LA & New York.

NDA - Only the name of the brand can be shared.