Working with this brand was challenging at the start because his website had a ton of unnecessary code that was effecting everything on the site.

I got rid of most of the unnecessary code, and I was able to put him on a brand new theme to increase his conversion rate.

I was able to increase his conversion from a .8% to a 2.5% conversion rate which is a huge jump.

I am still working with this brand.

I took a look at all of his marketing materials, all of his website materials, and analyzed his data.

I told him that I just need to change his website and make it more user friendly and you will 100% see more conversions. That happened exactly.

When I increased the conversion rate, I first focussed on his ATC % because he did not have a lot of drop off in his cart page or checkout process. So, we needed to get more customers adding to cart.

From there I made improvement to the cart and checkout pages.

Lastly, I also made email marketing campaigns for him.

My role for him is honestly his marketing manager basically. He comes to me for everything marketing.