In Vakilsearch, through my content, I will humbly acknowledge my quality of writing through the number of leads, impressions and installations the company has received.

To be precise, 2 in 20 people who read my content will become Vakilsearch's guaranteed customers. While organically reaching people, my content had received an average of 15 organic leads per blog. I did work more than the company's expectations and brought in a systemic structure of writing into the team.

0.48
CPM

The Challenge

I had a wonderful experience working with Vakilsearch in promoting their brand through different social media channels. Since Vakilsearch was a legal service provider, I learnt the techniques and tactics often used to promote such brands. Having worked with a B2C company, I would be analysing their customers' problems and stress upon them in offering good and best deals. India is a diversified country and thus, every state has different protocols, regulations and law system, nevertheless, the fundamental lies the same. For instance, the GST registration process varies in each state. The terms and jargons mentioned were challenging, however, in due course, I became an expert in writing more than 20 service pages and 200+ blogs for them.

The Process

I was hired as a Senior Content Writer wherein I managed to work on SEO, social media posting and explanatory videos on services of Vakilsearch, in short. Besides writing hundreds of blogs and promotional articles, I came up with content marketing strategies. Vakislearch uses WordPress as their CMS and thus, I was able to learn and acquire the maximum knowledge to use the platform effectively. I do good research and set my SEO goals on the right track. From choosing the right topic to publishing it by implementing tags, keywords, meta description and readability range, I make sure to give my best before my readers read it.

The Solution

In Vakilsearch, through my content, I will humbly acknowledge my quality of writing through the number of leads, impressions and installations the company has received.

To be precise, 2 in 20 people who read my content will become Vakilsearch's guaranteed customers. While organically reaching people, my content had received an average of 15 organic leads per blog. I did work more than the company's expectations and brought in a systemic structure of writing into the team.

Skills Used

Content Marketing,Copywriting,Marketing Strategy,SEO,Social Media Management,Paid Ads,Other,Paid Ads

Industry

Professional Services

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

5

ROAS

Mulepak

Brand new fanny pack brand with 0 social proof. We had to start from scratch!

0.5

CPO

Stellation Media

Create consistent marketing funnel that produces reliable results

0.87

CPL

HomeZone

I inherited this account for both adwords and Fb paid media. Cost per leads were way above industry standards at $300 CPL

Saunders Farm

Oakland Museum of California

Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.

M1 Concourse

M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.

American Printing House for the Blind

The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.

Saunders Farm

In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.