• Scaled ad spend 2x in 30 day period while reducing CPA by nearly 100%
  • Increased trials acquired by nearly 3x in 3 months
  • Managed $45,000+ in monthly ad spend
1
CPR

Wayfinder Agency

Mayple Vetted

agency

The Challenge

Client wanted to build their paid acquisition channels for their software in the US.

The Process

We worked with them closely on their funnel, creative, keywords, and ad campaigns to manage their 5-figure monthly budget.

The Solution

  • Scaled ad spend 2x in 30 day period while reducing CPA by nearly 100%
  • Increased trials acquired by nearly 3x in 3 months
  • Managed $45,000+ in monthly ad spend
Skills Used

Paid Ads,Paid Ads,Paid Ads

Industry

Technology

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Prairie Organic Vodka

The alcoholic and distillery industry is competitive now more than ever, and especially was at the beginning of the pandemic in 2020. Consumers are shopping the organic category more often and we are seeing continued trends of consumers looking for healthy, organic options for their family + friends. The organic space experienced significant growth in 2020 and 2021. The challenge for Prairie Organic Vodka was discovering a successful way to reach the right consumers at the right moment in time, and to educate them that Prairie Vodka is truly in the "organic" category.

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I used to worked on: Facebook/Instagram/Pinterest/LinkedIn/Snapchat and Tik Tok


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the main challenge was that the client wanted to use the same chatbot for the website and Facebook, we had to do something that will provide a reason for new and returned users to engage with the chatbot and give their emails to join the community.