
Managed a budget of $15,000/month, and achieve a consistent CAC under $10. This achievement took a few weeks to start seeing results. The client needed a few weeks of planning and strategizing and then one month of launching.
Grew the app in the USA and scaled for DailyPay, a Fintech company driving app-installs, from $0 to 5-figures/month in 2022. The initial challenge was that the company had 0 creatives. So i put together a creative strategy and briefs to get things going. After a few weeks of testing, I was able to scale.
I helped the creative strategy and coming up with attractive offers. The strategies that I used were running relevant angles and special offers via Facebook/Instagram ads. I put together creative briefs for video editors and designers to build. And I leveraged the creatives for the performance campaigns to drive app installs and establishing credibility, authority and trust.
Managed a budget of $15,000/month, and achieve a consistent CAC under $10. This achievement took a few weeks to start seeing results. The client needed a few weeks of planning and strategizing and then one month of launching.
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