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Managed a budget of $15,000/month, and achieve a consistent CAC under $10. This achievement took a few weeks to start seeing results. The client needed a few weeks of planning and strategizing and then one month of launching.
Grew the app in the USA and scaled for DailyPay, a Fintech company driving app-installs, from $0 to 5-figures/month in 2022. The initial challenge was that the company had 0 creatives. So i put together a creative strategy and briefs to get things going. After a few weeks of testing, I was able to scale.
I helped the creative strategy and coming up with attractive offers. The strategies that I used were running relevant angles and special offers via Facebook/Instagram ads. I put together creative briefs for video editors and designers to build. And I leveraged the creatives for the performance campaigns to drive app installs and establishing credibility, authority and trust.
Managed a budget of $15,000/month, and achieve a consistent CAC under $10. This achievement took a few weeks to start seeing results. The client needed a few weeks of planning and strategizing and then one month of launching.
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African Secrets, a liquor that tastes like the African spirit. With this campaign, we created a range of images to highlight the African Secret Liqueur and let the viewer taste the soul of the brand through the images.
Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.
Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.
Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.
In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.
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