Join us LIVE ✨ Create the Right Strategy to 10X Your Business in 2024.
5x ROI on Facebook and Google Ads
brought store from 4to 5 figures in monthly revenue
brought Instagram engagement rate from 1.5% to 4.7%
Challenge: 1. low return on ad spend (Facebook & Instagram)
2 . No social media presence
Our digital marketing team improved online conversion from 1x (store was in loss) to 3x within 3 months. To further grow, we helped the client diversify their traffic sources by adding email marketing, social media, Pinterest and online managzines. That resulted in a 5x conversion rate.
More specifically our projects included:
Social media
Paid media
5x ROI on Facebook and Google Ads
brought store from 4to 5 figures in monthly revenue
brought Instagram engagement rate from 1.5% to 4.7%
Paid Ads,Paid Ads,Paid Ads,Social Media Management,Email Marketing,Marketing Strategy,Content Marketing,Other
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Being a small business, one of the biggest challenges you may face is growing your awareness and brand authority, online so that your target audience makes a purchase.
At the time Clean Kiss Organics was struggling to grow its awareness and website traffic, as well as its sales. Since they were a small business and didn't have a great deal of money to invest in ads and campaigns, they wanted to focus primarily on social media marketing but needed a strategic approach to help them get the traction they wanted.
Edufunder is an online fund sourcing site for students to fund their educations.
Celebrante is an Australian celebrant directory which makes money from celebrants when users make an enquiry with them through the Celebrante website.
The business model is simple, generate enquiries through the website at less than it costs in marketing to generate the enquiry.
The previous owner was forced to sell the website after rising Google AdWords costs had made the website no longer profitable.
Lance Tapsell, a long-time celebrant and customer of the site decided to purchase it and try to get it profitable again.
By engaging Pathfinder, the business was able to dramatically reduce its cost per lead and ensure profitability for the business and its future.
Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.
Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.
The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.
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The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.
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