We reduced CPL by 50%. We also focused on higher profit clients, existing businesses with higher volume vs competing for startups (which is common for the industry). The company grew from 2 people to over 15 entirely based on leads we generate.

0.5
CPL

The Challenge

eMerchant Authority was a start up which was looking to generate leads in a hyper competitive industry Merchant Processing.

The Process

We looked at what unique selling proposition eMerchant had and created campaigns around educated business owners about their choices for lowering credit card acceptance fees.

The Solution

We reduced CPL by 50%. We also focused on higher profit clients, existing businesses with higher volume vs competing for startups (which is common for the industry). The company grew from 2 people to over 15 entirely based on leads we generate.

Skills Used

Paid Ads,Paid Ads,Google Shopping,Paid Ads,SEO,Social Media Management

Industry

Finance

Results by the numbers

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