A rise of roughly 25%+ impressions share with "F1 Savannah Cat" and "Savannah Cat for Sale" for both campaigns. The tactic worked by using desperate campaigns and URL, but using the same account, this was a fantastic experiment with positive results.

0.25
CPM

The Challenge

Improve impression share for conquesting KWs, "F1 Savannah Cat" and "Savannah Cat for Sale." The client noticed more conquesting by other competitors with those terms, they deemed these as high-priority.

The Process

We created another campaign and landing page but was flighted from the same account. The goal was to conquest the KWs mentioned, FYI this is all within Google search ads.

The Solution

A rise of roughly 25%+ impressions share with "F1 Savannah Cat" and "Savannah Cat for Sale" for both campaigns. The tactic worked by using desperate campaigns and URL, but using the same account, this was a fantastic experiment with positive results.

Skills Used

Paid Ads

Industry

Pets

Results by the numbers

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