• Improved Facebook Ads ROAS for custom beauty brand by 178% QoQ upon initial takeover of campaigns
  • Created and scaled affiliate marketing channel; obtained inclusion in top industry subscription box
  • Took over the #1 placement in Google SEO rankings for two high-volume keywords
1.78
ROAS

The Challenge

Challenges:

  • Need for improvement of Facebook Ad ROAS
  • Limited digital marketing presence across channels that could be successful for brand
  • Low Google organic search rankings

The Process


The Solution

  • Improved Facebook Ads ROAS for custom beauty brand by 178% QoQ upon initial takeover of campaigns
  • Created and scaled affiliate marketing channel; obtained inclusion in top industry subscription box
  • Took over the #1 placement in Google SEO rankings for two high-volume keywords
Skills Used

Paid Ads,Paid Ads,Marketing Strategy,Paid Ads,Paid Ads,Google Shopping,CRO,Paid Ads,Branding,SEO,Marketing Strategy,Marketing Strategy

Industry

Beauty

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

1

CPM

Shin-Etsu MicroSi

SEO rebuild for this website to compete with international brands. Setup email triggers for document requests. Amazon sales.

Thai Long

They wanted to retain more customers and acquire new ones through social media

Nu-Tank

Nu-Tank are a Queensland polyethylene water tank manufacturer. With 25-years industry experience manufacturing high quality water tanks, they are a leading supplier of water tanks in the state and across Australia.

While they had a website and a digital presence, marketing efforts were still very reliant on traditional media, particularly television and print to generate leads and brand awareness.

Past attempts at running Google Ads through digital marketing agencies were unsuccessful and management were unsure if they could justify the return on investment.

0.2

CPL

LiveU

Small market share.

U.S. National Whitewater Center

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.

CareWise Solutions

In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.

Gradelink

Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.

Select Software Reviews

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.