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Rivali Park’s is an internationally renowned design and architecture firm. The main
task was to increase brand awareness and reduce cost per lead, as well as attract new customers by using retargeting.
The campaign was carried out in two directions: awareness and retargeting.
Awareness: In the premium real estate sector the decision to buy is taken by the
client for a long time, so we worked with the to of the sales funnel. Semantica and
look-alike were used to expand the audience by searching for interested users and
placing ads in the native environment.
Retargeting: Сampaign with this client had already been carried out, so we returned
to users who already got interested in the product and used specific creatives to attract those users.
Web Development,Marketing Strategy,Paid Ads,Paid Ads
Real Estate
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The client wanted to work with top portrait photographers for their new phone campaign. This was to position themselves as the top camera phone in the industry. They had very particular requirements on the chosen photographer so finding the right person was the first challenge. The second was managing the high profile talent and the client to achieve an outcome with the content that both parties were happy with. The timeline was extremely tight, particularly for such a high profile photographer with a busy schedule. Their target was to get high PR attention.
The budget included 3 other smaller but well known photographers who also created content around the same theme. We also had a gifting portion of the campaign where I sent the phones to small semi-professional photographers to create their own portraits. This was all to create buzz in the photography industry. This all had to be done beginning to end in about a month which is very tight.
They needed a vendor to produce some of their infomercials in Clothing and Beauty categories
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Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.
In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.
M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
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