The Challenge

The Process

The Solution

Skills Used

Web Development,Paid Ads

Industry

Style & Fashion

Results by the numbers

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More Case Study

CNN

We worked with consumer media, specialized media, general news, business, technology, entertainment, internationals, relevant trade media, and opinion leaders to help position the company in the US Hispanic and general market.

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Help Medical Supplies

Help Medical Supplies was looking to increase sales of their respiratory products online.

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Shell

  • Defining the global media strategy and playbook based on business goals for Existing and New customers through direct and indirect channels using ATL-BTL media. Supervising the execution of media campaigns to drive growth for the business through media, launching new products and services across 16 different markets integrated with CRM and Sales. 
  • Defining customer segmentation and audience-data strategy; identifying personas, and segments, user journey and selection of media-data-channels to target.
  • Driving growth and improving conversion rate by planning testing roadmaps through paid and owned channels and data sources: Paid social / Facebook and Linkedin, Programmatic display, ABM, Paid search, email marketing automation (Pardot) and landing pages.
  • Reporting and success measurement: Standardizing ways to measure success through the whole funnel, identifying metrics and set of media and performance reports.
  • Driving digital transformation by developing media training, generating content and presenting it live and via mobile app formats, focused in 2 main areas: Media planning (process-focused) and media strategy (strategy-focused) delivered to 22 local markets.


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PaireLA

The brand is a startup launching everyday comfortable work clothing for females right in the midst of the pandemic.


We take the time to build up traction through PR/Facebook/Google at low spend keeping ROAS at cash flow positive. Working closely with the founder to build amazing creative content to push as content is king.


As thing progressed we scale from $0 revenue to $100k/month today just on DTC alone (excluding retailer). Marketing spend went from $25/day to $500/day.


While in July 2021-now most brand who ran on FB/IG has issue with iOS 14.5 - we are scaling and growing due to our preparedness with the right content and marketing strategy in place to make it works.

Direct Textile Store

Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.

Northeastern University

The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.

MelioGuide

MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.

My Construction Payroll

In the competitive realm of construction payroll services, myconstructionpayroll (MC) found itself facing challenges in maximizing its marketing potential. Struggling with ineffective email marketing strategies and underutilized tools, the company sought a solution to elevate its engagement, metrics, and overall growth.