The Challenge

At FM104, Dublin's hit music station, I worked with the digital team as the Social Media Manager to ensure that the buzz on-air transcended on social media. It was also important to keep the younger audience engaged so aside from Twitter, YouTube, Facebook and Instagram, I started a Snapchat account.

The Process

  • Maintaining the company's social media accounts including Snapchat, Instagram, Twitter and Facebook
  • Researching the latest entertainment news and trending topics
  • Copywriting for Wireless Group's websites including Dublin's FM104, Q102, Cork's 96FM and more
  • Developing ideas for brand collaboration competitions on Social Media
  • Interviewing guests for BTS videos


The Solution

Skills Used

Public Relations,Social Media Management,SEO,Other,Copywriting,Content Marketing

Industry

Art & Entertainment

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

4

CPI

Playform

World wide installs campaign, Various platforms countries and languages

Splice

Main objective was to grow the subscriptions as quickly as possible.

0.35

CPM

Joette Fielding Real Estate Group

The challenge for this brand was to elevate their look and feel and mimic this branding on their website and social media pages. A new website was needed and so SEO was to be started from scratch, as the website would need to be refreshed in terms of content and keywords, making the site more searchable.

0.84

CPO

Great Wrap

Great Wrap came to us looking to scale their business with a low AOV single SKU store. Their Facebook ad account was new, with little pixel data to help drive conversions. With a sustainability product that required education for the viewer before purchase, we knew we would need to be creative when finding ways to drive sells below a $10 CPA.

Feltman Brothers

In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.

U.S. National Whitewater Center

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.

The Redux Group

The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.

Lake Art Glass

Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.