
70% Engagement rate
82,349 Total reach of advertising
8,489 Number of clicks
806,846 Number of impressions 5
8,837 Total number of interactions
9,534 Total number of page visits 9,73 Frequency
722 Likes
2,800 Sales
$ 0.11-0.14 Cost per video click
$ 0.36 Cost per click image
$ 0.10 Cost per click best advertising
1,588 Impressions on Youtube & Google
470 Number of clicks on Youtube & Google
128 Interactions on Youtube videos
103,000 Unique visitors to the site
Make the festival known to 18 to 35 year olds.
Social media management, PPC advertising, SEO and creative work
70% Engagement rate
82,349 Total reach of advertising
8,489 Number of clicks
806,846 Number of impressions 5
8,837 Total number of interactions
9,534 Total number of page visits 9,73 Frequency
722 Likes
2,800 Sales
$ 0.11-0.14 Cost per video click
$ 0.36 Cost per click image
$ 0.10 Cost per click best advertising
1,588 Impressions on Youtube & Google
470 Number of clicks on Youtube & Google
128 Interactions on Youtube videos
103,000 Unique visitors to the site
CRO,SEO,Social Media Management,Paid Ads,Content Marketing,Paid Ads,Paid Ads,Paid Ads
Art & Entertainment
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The Canadian tax industry is very competitive. TurboTax and H&R Block are the giants in the space. SimpleTax came along with any innovatively easy product and fun product that challenged the status quo. The brought fun to a stale space. My job was to efficiently bring in new customers to simpletax.ca through primarily paid search, and assisted with paid social activities. It was very important the message was 'on brand' which had a more 'fun' approach than the competitors. We also had tight CPA requirements as the payment model was a 'pay what you want' or donation model.

Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.