
160+ new affiliate partnerships developed.
700+ new customers acquired through affiliate marketing every month.
Zero cases of compliance issues that weren't caught before the first sale was generated.
The Front of the Pack team wanted to scale their affiliate marketing efforts whilst maintaining brand compliance amongst a large number of affiliates.
Managed the full cycle for acquiring new affiliates, including outreach, commission rate negotiations, content development, and optimization.
Integrated brand compliance tools, such as BrandVerity, to ensure trademarked bidding and affiliate fraud were caught before they became a problem.
Established a vetting process, for each affiliate, to allow for consistency across the affiliate program and to keep compliance issues to a minimum.
160+ new affiliate partnerships developed.
700+ new customers acquired through affiliate marketing every month.
Zero cases of compliance issues that weren't caught before the first sale was generated.
Marketing Strategy
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NCI did not have an SEO strategy or staff, but it also had 150 subdomains run by different departments and on different CMS systems. Additionally, Google had recently rolled out its symptom panels. As a result, even its expert written content was not ranking for its ideal terms, and its cancer clinical trials section of its site was not ranking for the vast majority of cancer clinical trial keywords.

In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.