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Scaled the agencies spend to 7 figure budgets on Paid Social within the first year in market across Facebook, Snapchat and Instagram. Drove subscription and recurring purchase CPA’s 35% below campaign target across social channels through new prospecting and innovative re-marketing tactics that increased ROAS by 4.2x and CTR’s by 40%-60%. Developed entire pixel strategy for newly designed website , to measure and optimize users down the funnel. Developed A/B Multi-variate testing with over 100 different assets and variations to identify most effective creative message, placements, targeting and CPA to drive conversions at scale. Achieved and maintained Goal CPA within 2 weeks of campaign launch. Scaled campaign to 100k new subscribers while maintain target CPA
Led the Paid Social strategy and execution of Procter and Gambles largest grooming brands , Gillette and The Art of Shaving. Led the acquisition strategy and roll out for Gillette on Demand, Procter and Gambles first direct-to consumer subscription business.
Developed a multi-pronged acquisition strategy on Social to drive awareness and conversions simultaneously.
Scaled the agencies spend to 7 figure budgets on Paid Social within the first year in market across Facebook, Snapchat and Instagram. Drove subscription and recurring purchase CPA’s 35% below campaign target across social channels through new prospecting and innovative re-marketing tactics that increased ROAS by 4.2x and CTR’s by 40%-60%. Developed entire pixel strategy for newly designed website , to measure and optimize users down the funnel. Developed A/B Multi-variate testing with over 100 different assets and variations to identify most effective creative message, placements, targeting and CPA to drive conversions at scale. Achieved and maintained Goal CPA within 2 weeks of campaign launch. Scaled campaign to 100k new subscribers while maintain target CPA
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The RootsTech conference is the largest genealogy conference in the world. For the first 10 years, the conference was held in Salt Lake City, UT as an in-person conference with only 40k attendees. When the pandemic hit, the challenge was how to take an in-person conference, make it virtual and expand the global footprint of the business.
Wolford is an Austrian textile manufacturer of tights, bodysuits and underwear, as well as women's clothing and accessories.
Main objective was to run a branding campaign to test audience segments and to reduce the bounce rate.
Wedding Style struggled competing against the numerous national wedding brands
already established online. They were not ranking for many of the most popular wedding
related searches and were having difficulty retaining their advertising clients.
They wanted to improve their search engine results, their user experience and the number of brides visiting and converting into leads each month. Their ultimate goal was to increase and retain advertising clients by attracting more affluent brides to the site each month and converting them into customers.
AEJuice operates in the unique space of video-editing. As a result, most of their consumers have a common passtime and passion -- creating. AEJuice is an established platform that puts a lot of effort in educating and spreading editing knowledge, but many consumers weren’t aware of these additional ways to connect.
Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
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