We were able to bring them from 12k/month to $50k/month in 4 months.
PROBLEM:The brand was new to Facebook advertising and had never run Facebook ads before. They had a Facebook page and posted to it occasionally. They wanted to increase sales by tapping into a new digital marketing channel.
SOLUTION:Develop a strategy that included organic content development and a strategic paid advertising campaign. The strategy included regular recommendations, inbound engagement monitoring, as well as monthly analytics reporting.
ACTION:Created social media advertising campaigns, while A/B testing different variations. When we found the best performing ads we scaled them to maximize profits. Along with paid ads we created organic content to post regularly to engage and build relationships with the audiences.
We were able to bring them from 12k/month to $50k/month in 4 months.
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Client was struggling with a business that had steadily decreasing revenue over the course of 3 years. This was sped up by the fact they went through an acquisition that wasn't integrating with their parent company quickly.
The client has over 5,000 SKU's, and a percentage of sales comes over the phone, losing performance insights.
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The client also didn't have a cohesive affiliate or promotions strategy.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
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