Paid digital brand media lead managing $21M annually across YouTube and Google Search for 14 of Unilever’s core beauty brands. Doubled as the Unilever US Multicultural Lead, setting the go-to-market multicultural strategy across all Unilever US brands highlighting revenue and audience growth opportunities as well as positive brand impact through creative execution, advanced & relevant targeting and industry trend insights.
Paid Ads,Google Shopping,Paid Ads,Branding,Content Marketing,Web Development,Marketing Strategy,Branding,Paid Ads,Web Development,CRO
Beauty
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The challenge at Constellation HomeBuilder Systems was to develop the groundworks for marketing initiatives to influence select accounts and persona's in the vertical market of construction and homebuilding. The marketing team required the introduction of initiatives that included demand generation, nurture programs, direct mail promotions, events, and product promotions.
The client, an e-learning company dedicated to training medical professionals in critical life support, had seen its organic traffic decline significantly over several years, and wanted to rebuild the channel as a key part of their business going forward. Conversion Media was engaged to develop and execute a new content marketing plan that could make them competitive in organic search again.
BeautifiedYou found that many of their consumers were more loyal to the different brands they sold than BeautifiedYou as a company. They enlisted DIDO AGENCY to create a more consistent, frequent, and aligned communication strategy and expand their branding to their consumers’ inboxes.
In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.