The Challenge

The Process

The Solution

Skills Used

Paid Ads,Paid Ads,Google Shopping,CRO

Industry

Beauty

Results by the numbers

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More Case Study

0.22

CPO

Infinigold Patches

  • Too much competition for this product
  • We had to find a way to sell a lot in a short period of time
  • They never advertised in the past

3

ROAS

Powtoon

As head of PPC my goal was to bring qualified buyers to the company. Powtoon offers a Saas that allows people to create videos. It's a freemium model, where people can sign up for a free trial, so they can test the platform and after 3 days trial decide if they want to purchase one of the available plans.


My goal was to bring people that will purchase the yearly pro plus plan, as this is the most profitable for the company in the long run.


The challenges were to target people who actually need the product and not people who occasionally use it.


The best users are Freelancers, graphic designers who want to add video to their arsenal and don't want to learn complex software like Adobe Premiere, etc.

Good target market is also companies that want to use video to simplify their messaging.

0.76

CPO

Posturepro

They were looking to improve their results on Facebook, Google ads & email marketing

2.13

CPM

Kate's Cheese

The client wanted to improve his website & launch SMM campaigns

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Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.

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In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.