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We saw an immediate lift from page 7-11 to page 1 for many keywords within 6 weeks due to the site structure/technical changes, then realized steady/impressive growth in impressions/clicks over the next 6 months (10x impressions, 9x clicks, 8x bookings added).
Before hiring me, Handy had never made a concerted investment in SEO; most relied on paid channels and referral for user acquisition (as a result, Handy didn’t rank anywhere near the first page for any unbranded home services terms). In November, Handy.com was hired to increase their share of organic bookings to reduce CAC, and Sankar put together an SEO plan with a goal to achieve the #1 position in US unbranded cleaning terms.
ROADMAP: We pursued the ‘traditional SEO playbook’ for the first 6 months - focusing on-site structure improvements/technical fixes to the website, creating a CMS for landing page generation and content, editorial content production based on targeted keywords, and improved site speed, also worked on a more scalable, platform-based SEO strategy of having unique UGC and dynamically generated content on all landing pages plus interlinking widgets to syndicate content across pages dynamically.
We saw an immediate lift from page 7-11 to page 1 for many keywords within 6 weeks due to the site structure/technical changes, then realized steady/impressive growth in impressions/clicks over the next 6 months (10x impressions, 9x clicks, 8x bookings added).
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This brand had a large customer database but had trouble scaling their Klaviyo account.
Online sales for the restaurant were low. They wanted a new website design that would increase online sales. This offered me the opportunity to flex my UX :)
Create a new website for Southampton FC and rebuilt their online store on Sitecore CMS
Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
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